Report: Concord Pegged to Have Just Sold 25,000 Units Across PS5 and PC
Who’s playing Sony’s latest first-party multiplayer shooter, Concord? Whomever it is, it’s clearly not enough, as the game peaked on Steam without even breaking the 700-player concurrent mark, and while Sony hasn’t revealed sales numbers (and don’t expect them to ever do), chances are, it’s not doing so hot on PS5, either.
According to analyst Simon Carless who writes the GameDiscover.co newsletter, has estimated the game to have sold around 25,000 units in total, with 10,000 units on Steam, and 15,000 on PS5. To put things in an even grimmer perspective, Circana analyst Mat Piscatella basing his data on Circana’s Player Engagement Tracker, said that on Monday, August 26, ““Concord ranked 147th in US PS5 daily active players across all titles, with fewer than 0.2% of Monday’s active PS5 players playing the game.”
- Related Reading: Former Concord Developer Calls Haters as “Talentless Freaks,” Blocks People and Locks Account
Concord’s struggles aren’t that surprising, as even in the open beta, the game failed to attract a lot of players to even give it a spin (which we break down in great detail here). I mean, if you can’t get people to play your game for free, putting a $40 price tag to it isn’t exactly the smartest move to make. That said, given the game’s total development time took about eight years, it’s understandable that Sony would want to get some money back from Concord. But at this rate, they need to make the game free-to-play or maybe as part of the PlayStation Plus lineup for it to even survive, much less thrive.
Why did Concord fail? It’s an easy analysis to make. It’s $40 to even play the game, when more established competitors like Overwatch, Valorant, Apex Legends, etc. are all free-to-play. The character designs leave much to be desired as well, which surely contributed to its lack of appeal.
Will pushing the game into the free-to-play realm save it? I honestly am very doubtful of that, as the game has been the poster boy for what not to do when marketing your game. Let’s hope Sony’s next few live service offerings are more like Helldivers 2 and less Concord.
To sum Concord’s sales woes, Piscatella brutally said, “Sometimes everything that can go wrong does go wrong. Although it’s quite rare to see everything go this wrong.” How very true, Mat, how very true!
[Source: IGN]
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