Gearbox CEO Randy Pitchford Defends Borderlands 4, Says If You Want the Best Borderlands “Cheer and Root for Us”
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As Borderlands 4 prepares for its release in September, Randy Pitchford, CEO of Gearbox Software, has made a public request to video game fans. On social media, Pitchford specifically asked for more positive, encouraging messages to show appreciation for developers.
“Do you want the best Borderlands? Root for us and cheer us on,” he wrote on X, calling out those who keep sending negative messages, arguing, and insulting the developers.
Gearbox CEO Randy Pitchford Defends Borderlands 4 Against Fan Criticism
Pitchford’s call came after some trouble in the past few days. Just a few months ago, Pitchford decided to block a long-time Borderlands fan on social media after the fan criticized Borderlands 4 for being too much like the third game. The CEO was attacked on X and Reddit, and even a director from Midwest Games joined in, saying he did not agree with how developers were not respecting the opinions of Borderlands fans. Pitchford responded strongly, telling the community not to take the “developers passion for granted.”
“I didn’t see any critique,” said the CEO. “I just saw shitty negativity that was demotivating. Want the best Borderlands? Root for us and cheer us on. If you take developer’s passion for granted, we’ll all pay the price. I love criticism and, thankfully, I have never been in short supply. Don’t gaslight me on his post. It wasn’t criticism. It was pessimism. It’s toxic for people killing themselves for your entertainment, so fuck that noise.”
Indeed, in recent years, the gaming community has become much more critical of developers and game studios. Many studios have been constantly dealing with negativity. For example, Ubisoft has faced ongoing criticism over the past couple of years, with some fans even hoping for the company’s failure. Fans should support and encourage developers, rather than focusing on the negative, to help create better games.
The latest info about the game mentions:
- Crash into Kairos as one of four new Vault Hunters seeking wealth and glory. Wield powerful Action Skills, customize your build with deep skill trees, and dominate enemies with dynamic movement abilities.
- Break free from the oppressive Timekeeper, a ruthless dictator who dominates the masses from on high. Now a world-altering catastrophe threatens his perfect Order, unleashing mayhem across the planet.
- Ignite a resistance and blast your way through mechanical monstrosities, bloodthirsty bandits, and vicious beasts. Amass an arsenal of death-dealing firepower to wreak havoc as you tear your way across Kairos.
- Fight solo or in co-op with up to three other players in this immense sci-fi adventure, packed with free-form combat and exploration, pulse-pounding boss fights, infinitely varied loot drops, and an eclectic cast of unforgettable characters new and old.
Borderlands 4 is set to be released on September 23, 2025 on the PS5, Xbox Series X|S and PC.
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