Street Fighter 6 Sales Target Is at 10 Million Units According to Capcom

street fighter 6 sales

It looks like Capcom is expecting Street Fighter 6 sales to outperform its predecessor by a lot, as the company is targeting 10 million units sold for the upcoming fighting game.

Speaking to Famitsu, Capcom president Haruhiro Tsujimoto brings up other Capcom franchises as a benchmark for Street Fighter 6’s sales target. Here’s a translated version of the question and answer via DeepL:

Q: I am deeply impressed that Capcom, which established the fighting game genre, is once again making efforts to lower the barrier to entry and broaden the scope of this genre. On the other hand, wasn’t the effort and expense involved considerable?

A: For us, the “Street Fighter” series is our signature title, so we had no hesitation in making the investment. In recent years, the “Resident Evil” series has recorded sales of 10 million units, and the “Monster Hunter” series now has a title that is aiming for 20 million units. The “SFV” series has also sold over 7 million units, so I thought that if I could apply the rules of thumb from the digital side to this series, I could aim for 10 million units in my next title. If that was the case, we decided to do everything we couldn’t do before with “SF6,” and here we are today.

Our data analysis department is keeping a close eye on user trends, and we are also working hard to expand the scope of the e-sports genre, something we did not do enough of with “SFV”.

For reference, Tekken 7, another popular fighting game, reached its own 10 million sales milestone last December, with it having been released way back in 2015. Given that it took over 7 years to reach the 10 million mark, it seems Tsujimoto is confident in Street Fighter 6’s success. It’s also worth noting that Tsujimoto also factored in the digital sales when mentioning the 10 million figure.

In case you missed it, a recent Street Fighter 6 showcase featured various systems coming to the game alongside the release of a playable demo. You can read the details on some of the upcoming features here.

Source: Famitsu

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