Xbox Series X|S Price Increase Implemented in Japan
It is no secret that Xbox has faced a series of challenges in selling its consoles in recent years. While the hardware has not been as successful worldwide as Microsoft would have liked, the situation in Japan is — for lack of a better term — complicated. To date. approximately 600,000 Series X|S units have been sold since launch. To make things worse, it has been revealed that this console will increase in price in this region.
According to Famitsu, the Xbox Series X|S will increase in price starting from August 15. The increase will be 12% for the Series X and the Series S 1 TB, while the Series S 512 GB will increase by 17%. The new prices in Japan will be:
- Xbox Series X: 59,978 yen (tax included) → 66,978 yen (tax included)
- Xbox Series S 1TB (Black): 44,578 yen (tax included) → 49,978 yen (tax included)
- Xbox Series S 512GB: 37,978 yen (tax included) → 44,578 yen (tax included)
Microsoft has indicated that this is the result of a market analysis. This means that the price increase is a consequence of the poor state of the yen compared to the dollar at this time. This is the second time this has happened, as a price increase for the Xbox Series X|S was also reported in January 2023.
For now, it is unknown if Microsoft plans to make similar moves in other regions or not. However, this can be seen as something negative, especially in a region where the PlayStation 5 significantly outsells the Xbox Series X|S.
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