Browsing tag: Eric Hirshberg

Activision CEO of Publishing Erich Hirshberg Stepping Down in March News 0

News 0 Activision Publishing CEO Eric Hirshberg will be stepping down this March after eight years of service in the company. Hirshberg ran the publishing side of Activision (Destiny, Call of Duty), and reported directly to Activision Blizzard CEO Bobby Kotick. Here’s what Hershberg had to say regarding his departure: Serving as Activision’s CEO has been an […]

Activision CEO Weighs In On Xbox One, Microsoft Needs to “Convince People That the Higher Price Point is Worth It” News 162

News 162 Activision CEO Eric Hirshberg weighs in on the ongoing console war between Sony’s PlayStation 4 and Microsoft’s Xbox One, saying that while Sony’s price point is more appealing, Microsoft needs to “convince people that [their] higher price point is worth it.” Speaking to Gamed Industry, Hirsberg said, “If you do a focus group of a gazillion […]

Call of Duty Universe to Receive a “New Experience” Every Few Weeks News 23

News 23 Eric Hirshberg explained what Activision has in store for Call of Duty universe. Speaking to Wired, Activision Publishing CEO stated that the publisher is working on “the idea of giving people constant incremental playable content.” Activsion is shooting for a constant stream of content so that “you’re never more than a few weeks away from the […]

20 Million Unique Players Log On To Call of Duty Every Month News 0

News 0 Gamers are finding it exceedingly difficult to invest in multiple games throughout the year due to financial constraints. As a result of that, gamers are directing their spending power to a limited number of games, or rather franchises. This phenomenon has, of course, hindered innovation in the gaming industry in terms of new IP. When a […]

Could Digital Copies of MW3 Be Available On Day One? News 3

News 3 During the pre-show to the multiplayer reveal ceremony at the Call of Duty XP event in Los Angeles, CA., Major Nelson made an interesting announcement. He stated that the 6,000 fans attending the event will receive a code in their limited editions of Modern Warfare 3 that they can use to digitally download the game on […]

Activision: BF3 is a Challenger Brand and EA Will Not Steal Our Market Share News 24

News 24 There seems no end to this war of words between Activision and EA executives. To catch you up to speed, here’s a chronological list of what happened so far: June 16th: Speaking to industry gamers, EA CEO, John Riccitiello, Said that he wanted the Call of Duty franchise to “Rot from The Core” August 17th: […]

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